TechConnectr Replaced Manual Lead Exchange with Automated Workflows

TechConnectr partnered with 12th Wonder to automate the exchange of campaign and lead data across its partner ecosystem. A REST API-based integration replaced manual handoffs with standardized workflows, consistent validation, real-time visibility and complete auditability. The solution reduced processing friction, improved data quality and established a configurable architecture capable of supporting new partners and growing campaign volumes all without requiring a structural overhaul of the existing environment.